Apple has supposedly employed 4 producers from BBC Radio 1 for its new songs service, baseding on sources who talked with Music Business Worldwide (MBW) (via AppleInsider). In February, Apple hired BBC Radio DJ Zane Lowe for its music services.
Little greater than two months after poaching Zane Lowe from BBC Radio 1, MBW recognizes that Apple has squeezed 4 producers from the terminal– including essential skill from BBC Introducing.
One of the four producers, according to MBW, is James Bursey, Lowe’s old producer. Bursey obviously left BBC work Friday and is flying to L.a to ‘team up with Lowe’. Baseding on a tweet, Bursey left for the airport terminal the other day. However, Bursey’s LinkedIn account still specifies him as an employee of BBC Radio.
The other BBC Radio employees rumored to be on Apple’s poach list consist of Natasha Lynch and also Kieran Yeates, who are both obviously ‘star producers’ at the BBC. Lynch was on the Guardians’s Music Power 100 listing in 2011 while Yeates is credited with building BBC Introducing, a radio show concentrated on up-and-coming music talent. However, Yeates’ LinkedIn still notes him as a BBC Radio worker, as does Lynch’s Twitter profile for her employment standing. That one source tells MBW that there’s an ‘exodus to Apple from Radio 1’
While it’s hard to confirm whether Apple has actually indeed made these hires, it’s most likely Apple is looking to beef up its songs group as the launch of its brand-new streaming solution draws better. A report work month disclosed that the property development of the overhauled Apple-branded Beats music service is being led by Jimmy Iovine as well as Trent Reznor with has a focus on curated playlists. Alongside the new music solution, Apple is stated to be intending an enhanced variation of iTunes Radio that’s tailored toward local markets as well as acts more like a radio station.