In depth: Apple rumours: How to tell fact from fiction

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The Apple rumor mill never ever rests: while we were oohing and aahing at the iPhone 5S and 5C, rumourmongers had already turned their attention to the next event in the middle of October.

iPad Fives! Apple TVs! Fuel-cell powered sexbots! Possibly even an iWatch! Numerous and perhaps even most of the predictions will become bobbins, but how can you tell which bits of smoke have fire?

Allow us to help.

Consider the source

That’s in some cases more challenging than it need to be in nowadays of everybody reporting the same thing, commonly without attribution. But a little digging can normally discover the source of a specific rumor – and if it becomes slideshows4pageviews. com or even worse, Digitimes, then it’s a good concept to take that one with a pinch of salt.

Conversely, if The Exchange Journal prices quote the usual ‘individuals knowledgeable about the issue’, then Tim Cook’s been on the phone.

Is an event imminent?

The closer to a final launch Apple gets, the leakier its supply chain becomes – so apparent spy shots of an iPad 5 taken 3 days prior to the iPad 5 event are probably real, whereas ones ‘leaked’ six months in advance are normally renders.

Rotten Apple

Is it a render?

Renders resemble film stars: unrealistically good-looking, disconnected from truth and made completely in Photoshop. Drawing quite things is reasonably simple when you don’t have to fret about how you can build it or get all-day battery life out of it. The drawings might also be robot unicorns.

Is the timescale realistic?

Let us state Apple hires a professional in fitness peripherals. Maybe it employs a whole group of them, and sixty watch professionals, and opens a building called Jony’s Secret iWatch Treehouse.

That doesn’t indicate you’ll get an iWatch at the next Apple keynote. An iWatch, if it even exists, won’t go from principle to keynote in 6 weeks: iPad prototypes were kicking about eight years prior to the gadget actually shipped.

See likewise: Apple patent applications, which Apple submits whether it plans to make them or not.

dancing iPhones

Does the site know exactly what words indicate?

‘Verified!’ ought to mean that the news source has received verification of a tale from an authorities or a minimum of a qualified source. It doesn’t imply ‘man on internet thinks it’s likely’, even if – or especially if – that person is an industry expert.

Are you getting deja vu?

In 2011, expert Gene Munster stated that Apple would launch a TELEVISION. It didn’t. He said it ‘d do it in 2012. It didn’t. He stated it again in 2013, and now his ‘conviction is high for a tv in 2014.’ That’s not predicting. That’s suspecting!

Is the report thoroughly outrageous?

For our information editor Kate Solomon, the last straw was the iRing report, which represented the really worst of Apple rumour-mongering: it was ‘a five-year-old concept design dreamt up by somebody who doesn’t work for Apple, who’s no connection to Apple, who, it’s totally possible, has actually never even seen an Apple product. But then – then – it was glued by an expert.’ Cemented by an expert!

Has Samsung already done it?

We don’t have to discuss this one, do we?

Has Jim Dalrymple said ‘yup’ or ‘nope’?

Jim Dalrymple of The Loop is famously well-informed about Apple and if he yups or nopes your favored rumor, that’s completion of it.

Then again…

One of the reasons we pay attention to Apple reports is because occasionally, they are right. Earlier this year, TUAW.com took fantastic enjoy panning numerous Apple rumors that said Apple was dealing with a sapphire crystal capacitive finger print sensor for the iPhone 5S. Oops!